Interview Series with Studio 11 – LCM

Headquarters

1968 S. Coast Hwy #6000
Laguna Beach, CA 92651

Ernie Mendoza

Vice President

We had the opportunity to interview Studio 11 Design’s principal about their creative approach to the Thompson Buckhead project. They discussed their challenges, design inspiration, and valuable lessons learned, providing fascinating insight into their creative vision.

Q: Why did you choose to partner with LCM?

A: We chose to short list LCM on the project bid list due to past project success.  For Thompson Buckhead, LCM came in with a competitive bid and proved their quality during the model room review.  They were attentive to the design aesthetic and worked with us to achieve an intricate FFE package with meticulous details.

Q: What inspired the design of Thompson Buckhead?

A: Thompson Buckhead features a uniquely boomerang building shape, and it is this otherworldly contemporary shell from which the Studio 11 Design team drew inspiration, seeking to blend elements of southern charm with a modern design reflective of Atlanta’s evolution.

Ultimately Studio 11 Design sought to strike a balance between innovation and tradition; with elements of original detail and modern enhancement that make up the chic mid-century interior, laced with the warmth of true Georgia hospitality.

Q: What was the most challenging part of the project? What made it challenging? 

A: One of the biggest challenges was developing a narrative that marries Atlanta’s sense of Southern romanticism with the brutalist bones of the building. It can be challenging for designers to develop a cohesive narrative that hits on so many touch points throughout a wide variety of spaces — all while being mindful of budgets. By heavily incorporating local artwork and antiques, we were able to leverage our creativity to create a microcosm of Atlanta culture within the property’s walls.

Our installation date was also impacted by the post COVID shipping container shortages and port congestion.  LCM worked closely with our owner and procurement agent on weekly or twice a week calls in order to see how we could get goods to site in time for installation.

Studio 11 Design Drawing

 

Installation photos w/ furniture by LCM

 

Q: What are some valuable lessons you have learned from this project?

A: One of the most valuable lessons we learned early on was to embrace the juxtapositions we encountered with this project. We noticed that there was a beautiful play between light and shadow created by the building’s architectural design. We chose to embrace this natural element and let it inform much of our artwork selection, too. When projects become challenging, get back to the basics and appreciate the bare bones of what you’re working with. It always leads to a new inspiration.